KUALA LUMPUR, 23 MAY 2017 – Pavilion KL, Malaysia’s premier shopping destination, known to provide unforgettable shopping experiences to visitors. Pavilion KL today launched Pavilion Silver Société, a new exclusive program for the silver society.
The Pavilion Silver Société, targeted at Malaysians 55 years and above, offers members leisure experiences, special celebrations and services ranging from workshops during festive seasons and pampering services, to birthday discounts and many more. Members of the Silver Société will receive exclusive discounts from over 250 tenants in the mall, as well as invitations to private events.
The ceremony commenced with the unveiling of the Pavilion Silver Société by Dato’ Joyce Yap, CEO of Retail of Pavilion KL. As a symbolic gesture to kickstart the programme, Dato’ Joyce was presented with a Pavilion Silver Société membership card as the first member of the esteemed programme, together with ten other valued recipients, including Tan Sri Dato’ Sri Dr. Ng Yen Yen, former Minister of Tourism in Malaysia.
To continuously offer attractive benefits and activities to Pavilion Silver Société members, Pavilion KL will endeavour to collaborate with major non-profit organisations and multi-national companies to engage the target audience.
The first partner to collaborate on such an initiative is Managedcare, a care platform in the business of coordinating and administration of a variety of healthcare and long-term care services to achieve optimum value in terms of quality and affordability. A Memorandum of Understanding (MOU) Agreement between Pavilion KL and Managedcare was signed with the purpose of promoting social inclusion and enhance the holistic well-being of senior citizens through jointly organised events and activities.
The MoU will bring about mutually beneficial interests, as well as increased accessibility to learning and social events/ activities catered to senior citizens through mutual cooperation for both parties.
“It is with great pleasure that we launch Pavilion Silver Société today. Whether we are ageing or not, it does not mean that we stop indulging in an active and fulfilling lifestyle. To me, life begins when you hit 55. I hope that all shoppers aged 55 and above will embark on this journey with us and take advantage of Pavilion Silver Société” said Dato’ Joyce.
Shoppers who are interested to apply for the Pavilion Silver Société, may proceed to the Concierge
Counter located at level 3 to register.
Managedcare Sdn. Bhd.
Managedcare is in the business of coordinating a variety of healthcare and long-term care services as well as the administration of these services to achieve optimum value in terms of quality and affordability. We bring to market products and services that ease the provision and access to care, giving you the peace of mind you deserve. Managedcare is a wholly-owned subsidiary of Aged Care Group Sdn Bhd.
For more information, please visit www.managedcare.com.my
Pavilion Kuala Lumpur
Pavilion Kuala Lumpur is an award-winning, world-class mixed-use urban development located in the heart of Bukit Bintang, the shopping district of Malaysia. Pavilion Kuala Lumpur blends the best of the international and local retail world with over 550 stores and eight themed precincts. Attracting over 30 million visitors annually, this premier shopping destination is a duty-free shopping paradise and the defining authority in fashion, dining and urban leisure.
Visit www.pavilion-kl.com for updates on the latest trends, offers and events.
For media assistance, please contact:
Managedcare Sdn Bhd
Tel: 03-2142 7166
Pavilion Kuala Lumpur
Public Relations and Social Media